The 2017 Color of the Year is PANTONE 15-0343 Greenery, which the company describes as "a fresh and zesty yellow-green shade that evokes the first days of spring when nature's greens revive, restore and renew."
While we were expecting a darker hue or more neutral shade, Eleanor's wild card prediction of leafy green last month is spot on.
She wrote, "it's vibrant and hopeful, exactly what the world needs right now." And Leatrice Eiseman, Executive Director of the Pantone Color Institute, echoes that sentiment:
Greenery bursts forth in 2017 to provide us with the hope we collectively yearn for amid a complex social and political landscape. Satisfying our growing desire to rejuvenate, revitalize and unite, Greenery symbolizes the reconnection we seek with nature, one another and a larger purpose.
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